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Social OS in Practice

Join us every two weeks to explore a different Social OS app and come away with a live workflow you can start using right away.

Lo que aprenderás

  • How to move from spotting a signal to acting on it
  • How one piece of content can travel from insight to draft to publish to advocacy, all inside the tools you already have
  • How your team's day-to-day work can build a content engine that gets smarter over time
  • One concrete action to try each week

Detalles

Social OS is already built into your plan, but most teams are only using a fraction of what's there. This four-part series walks through it one app at a time: Lumen, Perch, Nest, and Parliament, showing how each one actually works.

You'll leave with one thing you can set up to start seeing value right away.

SESSIONS BREAKDOWN:

Session 1: Spot Your Next Move with Lumen: Set up your first alerts and learn to read a trend spike before it peaks, so your brand isn't the last to react.

Session 2: Signal In, Post Out: What Perch Does With a Trend: Take a real trend from Lumen through drafting, approval, and scheduling in Perch, including handing off drafting to Wisdom.

Session 3: Make Every Reply Count with Nest: Set up routing rules in Nest, and see how flagging one customer conversation feeds back into Lumen or shapes your next Perch post.

Session 4: Make Your Team the Content Engine with Parliament: Build a pre-approved content pack in Parliament, pulled directly from what's already live in Perch, so advocacy gets built into your content pipeline.

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Oradores

Peter Hughes
Peter Hughes
Senior Strategic Solutions Consultant,
Hootsuite
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Headshot of Tabeer Ali
Tabeer Ali
Strategic Solutions Consultant,
Hootsuite
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