How to Measure the ROI of Social Advertising
Details
October 13, 2021
To understand ROI from your social marketing campaigns, it’s important to understand the different metrics to track across all your organic and paid channels.
In this webinar, we’ll discuss how you can identify and track the right metrics across paid and organic channels to provide quantitative measurement and prove the ROI of your social marketing strategy.
What you’ll learn
- What metrics to track on organic and what to track on paid campaigns
- How an integrated view of organic and paid campaigns can help you prove—and improve—ROI
- The right metrics to report to your leadership team to showcase success
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