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Hootsuite Team: the no. 1 social media management tool for
busy social teams

Meet the top-rated tool among booked and busy social orgs. With Hootsuite Team, you can fast-track your social growth by maximizing efficiency.

Hootsuite is loved by the world’s best social teams

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Reduce your team’s workload, assign tasks to the right person, and safeguard your brand

Mid-sized social teams are the ultimate collaborators. You tag-team it all — strategy, content creation, analytics, community engagement, and so much more. Hootsuite Team helps you share the workload, winning you back some much-needed free time.

Ensure the most qualified person always replies to messages and comments with simplified inbox assignments and team chats. Assign messages to colleagues and use saved replies to respond way faster.

Assign permissions at the organization, team, or social account level to help prevent off-brand or accidental communications. Keep things clear by assigning specific accounts to specific teams or team members. 

With Hootsuite Team, three users can manage all your social media activities from one tab. Users can draft, schedule, create, and post social content across networks.

Share reports and content calendars with others in your organization to monitor the same analytics data and collaborate in real-time. Plus, keep stakeholders in the know with easy report exporting in PDF or PPT.

Example of unified inbox and assigning of responder functionality.
Example of setting permissions for posts.
Sample Instagram post details example, including spend, impressions, clicks and CPM data.

Manage 20 accounts

No more logging in and out of dozens of platforms every day. Need more than 20 social media accounts? Upgrade to unlimited starting at $147/month.

Unlimited scheduling

Set up an entire month, week, or year’s worth of content in one sitting. Plus, with bulk scheduling, you can plan up to 350 posts at once.

Three user seats

We created Hootsuite Team specifically for mid-sized social media teams. If you need more user seats, consider Hootsuite Enterprise.

Hootsuite allows me to work collaboratively with the team. And it gives me visibility into what content is going out. It’s a really user-friendly experience for team leads.
Amari Gonzalez
Wiser Solutions Inc.

Small teams with big potential rely on Hootsuite Team

Not only does Hootsuite help make managing social simpler and more collaborative, it’s also designed to help you unlock your social org’s full potential. Boost engagement, reach, followers, and brand recognition with a full suite of growth tools.

Example of some Canva templates, including a blog banner, Facebook ad and Facebook cover image.

Create engaging content way faster with AI and templates

Hootsuite’s AI writing tool instantly creates captions, generates hashtags, and transforms the latest trends into fresh posts. Capture a wider audience and boost engagement by designing eye-catching posts with built-in Canva templates and free stock images.

Example of using the auto responder.

Save time and respond faster with the smartest social media inbox

Answer inquiries way faster with saved replies and avoid collision by seeing if another teammate owns a response or is typing. Plus, collaborate with teammates using team chats and easily search through convos in messages or contacts.

Sample metrics for profile impressions, post reach, engagement rate and post performance.

Track the performance of every post (and prove your impact)

Analyze data and report on your social media performance with custom analytics and reports. View your top performing posts, keep an eye on your competitors with competitive benchmarking, and see exactly when to post to get the most engagement.

Graph displaying sample "sentiment over time" as well as "share of sentiment" for a brand.

Monitor what people are saying about your brand or industry

Monitor what people are saying — and how they feel — about your brand with Listening Basics. Search mentions of your company, competitors, relevant topics, and hashtags. Plus, see the latest trending topics in your niche and have AI transform them into engaging posts.

Sample of the calendar, with an option to boost a particular post.

Get more out of every single advertising dollar

Manage your paid and organic content side by side in one convenient dashboard. Create social ad copy in seconds with AI, boost or auto-boost your organic posts in a few clicks, and design high-performing paid social posts with Canva.

2,200+ 5-star reviews ★★★★★

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More game-changing Hootsuite Team features

Link in bio page

Send traffic from social media bios to your website with a custom link in bio page. Customize it with your name, a picture, a custom link, and more.

Suspend scheduled posts

In the event of a crisis or shift in trends, you can easily suspend scheduled posts to avoid publishing something insensitive or inappropriate.

Custom branded URL

Create and manage one vanity URL to brand your links and track metrics. Vanity URLs sold separately.

Link shortener

Get more clicks on in-post links with Ow.ly link shortener. Quickly shorten links then track number of clicks and how they drive conversions.

Departmental organization

Hootsuite Team allows for better employee collaboration with more streamlined workflows and permissions options.

Share content calendar

Export your content calendar to share with stakeholders who don’t use Hootsuite. Share posts (including scheduled drafts) as a PDF or CSV file.

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See for yourself what Hootsuite Team can do for you

See how Stuckey’s boosted online sales by 750%

See how a legendary American candy company used Hootsuite to increase online sales by 750%.

Read the case study

Read Hootsuite customer reviews

Our customers call Hootsuite a “game-changer” and a “life-saver” for a reason.

See how Apricotton drove a 108% increase in sales in two weeks

Get the scoop on how one small business used Hootsuite to spark social growth at warp speed.

Frequently asked questions

Hootsuite Team is great for small and medium social media teams that want to improve efficiency, streamline workflows, and kick up their social media performance. It comes with three user seats and a wide variety of tools designed to make collaborating as a group even easier.

Need more options? Compare all Hootsuite plans.

Hootsuite Team Analytics helps you see why some posts do better than others, tells you the best time to post for your specific audience, and saves you a ton of time pulling data. (Subtext: it helps you get your boss on board with your next big idea).

With Hootsuite analytics, you can:

  • Track hundreds of paid and organic social media metrics for Facebook, Instagram, X (Twitter), TikTok, LinkedIn, Pinterest, and YouTube.

  • See the best time to post based on your goal and network, and automatically schedule posts to go live at that time.

  • Quickly create detailed templates and customizable reports to help you present and visualize data in a way that works for your team.

  • Benchmark your performance against your competitors. Hootsuite Team users can compare two competitors at once.

  • Export reports in the format that works for you, including PDF or PPT, to share with team members who don’t use Hootsuite.

  • Schedule emailed reports. Set up recurring emailed reports to keep tabs on your progress.

Hootsuite Team includes a massive array of time-saving social media management tools designed specifically for social media teams.

Hootsuite Team users get:

  • Publishing tools: Unlimited scheduled posts, AI-powered social media content writer, drag-and-drop content calendar that shows all networks, recommended times to publish, bulk scheduling, hashtag generator, link in bio tool, LinkedIn PDF publishing, scheduled post suspension, one custom-branded URL, and more.

  • Unified social media inbox: Multi-platform social media inbox that lets you respond to messages across Facebook, Instagram, LinkedIn, X (Twitter), and WhatsApp; Saved replies, team chats, view if others are responding or plan to, and search to find conversations and keywords in messages or contacts.

  • Detailed social media analytics: Reports with hundreds of social media metrics, customizable reports, competitive benchmarking, organic and paid ad analytics, report templates, and report exports. Team users can share reports with others in your organization to monitor the same analytics data and collaborate in real-time.

  • Social listening tools: Sentiment analysis to see how people feel about your brand or a specific topic, the hottest trends by industry, Quick Search to monitor mentions, hashtags, and topics.

Hootsuite Team costs $249 per month or $2,988 annually. For a monthly plan, it costs $399/month.

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Let your entire team try Hootsuite for free

Want instant access to every single Hootsuite Team feature? Try it completely free for 30 days. No strings attached.