Social Media Trends 2022: Hot Takes

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Sarah Dawley
Senior Manager, Content at Hootsuite
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Details

In our Social Trends 2022 webinar, we presented the results of our sixth annual report on global social media trends. Now we’re inviting experts in social listening and user-generated content (UGC) to share their hot takes on our trends and reveal what we can expect in other areas of social marketing this year.

Join our latest panel as Sarah Dawley—senior manager, content at Hootsuite—welcomes Albane Flamant, head of brand and data storytelling at Talkwalker, and Matt Greener, VP of Marketing at TINT, to discuss the latest trends and share best practices backed by global data that will position your organization for success this year and beyond.

What You’ll Learn:

  • Emerging trends and key opportunities in social media, social listening and analytics, and user-generated content for 2022

  • Practical examples to help you apply these trends in your social strategy

  • How to leverage the power of communities on social for your brand

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  • Headshot Webinarglo Sarah Dawley 400X400 1

    Sarah Dawley

    Senior Manager, Content at Hootsuite

    As the Senior Manager, Content at Hootsuite Sarah leads the research and analysis of Hootsuite’s global trends report. She brings over a decade of experience in strategy and copywriting, and was a social media manager for some of Canada's largest media organizations prior to joining Hootsuite. Sarah works with our brand team to define and articulate how social media is impacting brands, marketers and consumers.

  • Mat Greener

    Matt Greener

    Vice President of Marketing at TINT

    Matt oversees all aspects of marketing and is responsible for linking TINT’s industry-leading UGC innovations, products, and services to create awareness and drive omnichannel demand. Matt is adept at combining content, people, and technology to provide exceptional demand generation and revenue results. He has grown multiple B2B and B2C companies consulted on hundreds of marketing projects across the globe and served as a mentor to apprentices in digital marketing.

  • Albane Flamant Bw

    Albane Flamant

    Global Marketing Program & Data Storytelling Team Lead at Talkwalker

    Albane Flamant is in charge of global marketing and data storytelling at Talkwalker. She describes herself as living on Twitter and works with social media experts from all over the world on white papers and webinars about new technologies and digital trends. Albane always has at least one book in her purse and has lived in 6 different countries over the last 12 years.

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