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Creating a Social Selling Action Plan

How marketers can help sales teams succeed

Marketing is key to the success of social selling.

Your sales team wants to build meaningful relationships on social, in turn increasing their chances of turning strangers into customers. Your job is to equip them with the right social tools, skills, content and best practices.

Creating a Social Selling Action Plan will help you champion social selling across the organization—including getting sales and executive buy-in—and create a plan for educating sales teams on how to find and nurture more leads on social.

You’ll learn:

  • How social selling is transforming the sales process: Make a case for social selling and define marketing’s role.

  • The steps to building a social selling plan: Gain executive buy-in, audit your sales team on social and roll out a pilot.

  • How to scale your social selling plan: From providing training to integrating scalable technologies, discover how to gain company-wide adoption.

To learn how to help your sales team succeed on social, just fill in the form on this page. You’ll get instant access to Creating a Social Selling Action Plan.

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