The Value of Social Media in the UK Government
64 percent of the UK population are active on social media, and they expect immediate access to information and real-time responses. With this in mind, the UK government is steadfast in its commitment to building a world-class digital infrastructure to keep up with citizen expectations.
Supported by insights and examples from government agencies and research, this white paper will demonstrate why governments need to adopt a citizen engagement and service delivery strategy that puts social media and digital first.
Download this whitepaper to discover:
The four pillars of a social government
How to streamline and coordinate social media across departments and agencies
How a centralised social media strategy can help control costs, increase transparency, earn greater citizen trust, and create positive public sentiment
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